Last updated: 26 October 2026

Lovey Patisserie Pty Ltd (ABN 16 651 926 313), trading as Lovey Patisserie Cafe (“Lovey”, “we”, “us” or “our”), respects your privacy and is committed to handling your personal information responsibly.

This Privacy Policy explains how we collect, hold, use and disclose personal information when you visit our website, place an order, visit our stores or contact our team.

Our approach is guided by the Australian Privacy Principles contained in the Privacy Act 1988 (Cth). We comply with privacy obligations that apply to our business.

1. Personal Information We Collect

Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable.

Depending on your interactions with us, we may collect:

• Your name, email address and telephone number.
• Billing and delivery addresses, recipient details and delivery instructions.
• Order details, purchase history, payment status and transaction records.
• Information you provide about cake orders, functions, workshops, wholesale enquiries or customer service matters.
• Marketing preferences and information you provide when subscribing to updates or participating in promotions.
• Technical information associated with website use, such as your IP address, browser, device information and browsing activity.

Payments are processed through our payment service providers. Their handling of payment information is also subject to their own privacy policies.

2. How We Collect Personal Information

We generally collect personal information directly from you when you:

• Place an order online or in-store.
• Create or use a customer account.
• Complete a website form or subscribe to our mailing list.
• Contact us by email, telephone, social media or in person.
• Enquire about functions, workshops or wholesale services.
• Provide feedback or request assistance with an order.

We may also receive information from services involved in processing your payment, managing your order or arranging delivery.

If someone places an order for you, we may receive your name, contact details and delivery information from that person. When providing another person’s information, please ensure you have their permission to do so.

You may make general enquiries anonymously or using a pseudonym where practicable. However, we may need identifying information to process an order, arrange delivery or resolve an account-related enquiry.

3. How We Use Personal Information

We use personal information where reasonably necessary to:

• Process payments and prepare, fulfil and deliver orders.
• Communicate about orders, collection times, delivery arrangements or service updates.
• Respond to enquiries, feedback and complaints.
• Manage customer accounts, bookings and wholesale relationships.
• Improve our website, products and customer experience.
• Detect and prevent fraud or misuse of our services.
• Maintain business records and meet applicable legal obligations.
• Send marketing communications where we have the required consent.

If you do not provide information needed for a particular service, we may be unable to provide that service.

4. Sensitive Information and Dietary Enquiries

We do not ordinarily need sensitive information to provide our products and services.

If you choose to tell us about an allergy or medical condition, that information may be sensitive health information. We will seek your consent where required and limit its collection, use and disclosure to what is reasonably necessary to respond to your enquiry or manage your order, unless otherwise permitted or required by law.

Please provide only the information needed to explain your request.

5. Sharing Personal Information

We may share relevant personal information with service providers that help operate our business, including:

• Shopify and applications used to operate our online store and manage orders.
• Payment processors and financial service providers.
• Delivery providers, where delivery is requested.
• Website hosting, IT, customer support and communication providers.
• Email marketing, analytics and advertising providers, where these services are used and subject to applicable consent requirements.
• Professional advisers, such as accountants and legal advisers.

We limit the information shared to what is reasonably needed for the relevant purpose.

We may also disclose personal information with your consent, or where disclosure is required or authorised by law.

6. Shopify and Overseas Processing

Our online store is powered by Shopify.

Shopify and other service providers may store or process personal information outside Australia. Shopify operates internationally, including in Canada, the United States and Singapore. The locations involved depend on the services used.

Where applicable, we take reasonable steps required by Australian privacy law in relation to overseas disclosures.

Further information about Shopify’s handling of personal information is available in its Privacy Policy.

7. Cookies, Analytics and Advertising

Our website and its service providers use cookies and similar technologies to support functions such as shopping carts, checkout, security and remembering preferences.

Depending on the tools enabled and your preferences, these technologies may also be used to understand website activity, measure marketing performance and support relevant advertising.

You can manage cookies through your browser settings and any privacy controls available on our website. Disabling some cookies may affect website functionality.

8. Marketing Communications

We send promotional emails or other electronic marketing messages where we have the consent required by applicable law.

You can unsubscribe using the instructions included in a marketing message or by contacting us at info@loveypatisseriecafe.com.

We will action unsubscribe requests within five working days. Unsubscribing from marketing does not prevent us from sending necessary, non-promotional communications about an order or service you have requested.

9. Security and Retention

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure.

Personal information may be held in electronic business systems and, where necessary, paper records. Access is limited to people who need it for their work.

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including applicable accounting, tax, legal and dispute-resolution requirements.

When information is no longer needed and retention is not required by law, we take reasonable steps to destroy it or permanently de-identify it.

10. Access and Correction

You can contact us to request access to personal information we hold about you or to ask us to correct inaccurate, incomplete or outdated information.

We may need to verify your identity before responding. Please do not send identity documents unless we request them.

We do not charge for making an access or correction request. If a reasonable charge is permitted and necessary to provide access, we will explain it before proceeding.

We will respond within a reasonable period. If we cannot fulfil a request, we will explain the reason where appropriate and outline available complaint options.

11. Privacy Enquiries and Complaints

If you have a privacy question or concern, please contact us using the details below. Include enough information for us to understand and investigate the issue.

We will acknowledge your complaint, investigate it and aim to provide a substantive response within 30 days. If more time is needed, we will let you know.

If you are dissatisfied with our response, you may contact the Office of the Australian Information Commissioner to enquire about available complaint options at www.oaic.gov.au.

Contact Details

Lovey Patisserie Pty Ltd
Trading as Lovey Patisserie Cafe
ABN: 16 651 926 313

Email: info@loveypatisseriecafe.com
Phone: (03) 9419 4423
Address: Shop 1/642 Doncaster Road, Doncaster VIC 3108
Website: loveypatisseriecafe.com.au

12. Changes to This Policy

We may update this Privacy Policy to reflect changes to our business, services or applicable requirements.

The current version will be published on our website with the updated date shown above.